уторак, 16. март 2010.

Where To Post Your Web Video



So you've spent countless hours thinking, planning, filming and editing your web video.  And finally, the video is ready to be distributed across the Internet.  However, there is only one problem; you aren't quite sure where you should put your video?  There are literally hundreds of websites that allow you to upload your web video; however, not all of these sites will give you the traffic that you want desire.

When you are searching for locations to post your web video, you will want to ensure that they have enough daily traffic to give your video a chance to shine.  Of course, there are plenty of websites that will allow you to have this exposure, they key is putting your video on the right sites. 

For many individuals who make web videos there is only one site that provides them with enough traffic and daily viewers to satisfy their need for page views.  This site is YouTube, and it is quickly becoming one of the top sites for individuals to be entertained, informed and enlightened.  With the ability for literally anyone to post a video, you are able to show the world what you have to say.

However, the key in getting your video seen by YouTube members is by placing keywords that are popularly searched and relate directly to what your video is about.  If you are showing a new product, type in keywords that refer to the product and what it fixes.  It is very simple to gain views from YouTube; however, you must know how to describe your video properly. 

Another website that is quickly becoming popular in posting videos is MySpace.  There have been many individuals who have gained notoriety through this site, and if you are promoting a service or product, than you don't want to miss this website.  The reason why videos do so well on this website is because it allows you to watch videos and then instantly show your friends, because MySpace is more than a video hosting site, it is an extremely popular social networking site.

Thus, if your video truly sheds light on a particular subject, or is very helpful, it won't be long until your video makes its rounds throughout thousands of friend's lists.  Of course, make sure that your video clearly explains its topic and is very helpful, because the last thing that you want to do is mislead an army of MySpacers.  

If you want to post your video on another site that has millions of visitors, than you will want to put your video on Google Video.  This amazing website will allow you to post your video, similar to YouTube, and then let people search for the video either through the main page at Google Video, or through the Google search engine.  Again, this is where putting proper keywords is extremely important, if not pivotal to your videos success.

Remember, if you put time and energy into your video, you will want to also put time and energy into where and how you post your videos.  By doing so, you will most likely experience web video success, and increased traffic to your website.  



субота, 13. март 2010.

Make Monye Web Masters!




Web Video and Businesses



If you own your own business than there are several things that you can do to increase your business visibility, however, the most powerful means to advertise your business is through the Internet.  For many years the best way to advertise for your business was through normal, text ads and other types of articles.  Even though there are many businesses that have found success through these means, with the ever evolving technology that surrounds the Internet, soon businesses have found a new means to promote their company.  This new way of advertising is through web videos, and it is quickly becoming one of the best ways to create brand loyalty and help build a customer base. 

Whether you own a huge business, or if you are just starting off, you can benefit from using web videos as a main source of advertising.  One of the greatest reasons why so many businesses, large and small, are using web videos to promote themselves is because it is cost effective.  This is a huge reason why so many small businesses are taking hold of web videos, because they only have to pay for the cost of making the video, and in some cases this is close to zero.

Many businesses that use web videos host them on popular vide sites, such as YouTube or Google Video.  However, if you want to make a video about your business there are several steps that you should take to ensure a positive feedback. 

If you run a specialty store, or something that has a niche audience, than you want to design your web video around your customers needs.  A great way to gain customers and create a good brand loyalty is by making a web video that not only informs customers about your product or service, but also gives them something in return.  An example of this would be if you owned a computer repair store, you would want to publicize your company, as well as help your potential customers.

A great way of doing this is by showing your customers how to fix a common problem with their computer.  After you have shown them something that is useful, begin to mention your company, and soon many individuals will begin to call or visit your website because you helped them without asking for money.  

This is a great way to let your customers actually trust you, and when customers trust a business, they usually will stay with them for many years.  If you have owned a business for any time span, than you understand repeat customers make up most of your businesses revenue, thus you want to make as many repeat customers as possible.  By allowing your customers to trust you, you will have a better chance of building a relationship with the customer.  Using web videos are a great way to not only promote your business, but also to help people.

In a world that is surrounded by cut-throat advertising, it is imperative that you have a business concept that allows individuals to trust you, as well as feel that you are there to help them.  After you have done so, you have created a successful web video campaign.  






петак, 26. фебруар 2010.

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четвртак, 25. фебруар 2010.

The Importance of Lighting Your Web Video




Have you ever sat down and watched a web video, only to find that it is a huge disappointment.  While there are many reasons why a web video can be disappointing, not enough information, didn't clearly explain the point, there is one major cause for individuals to not watch a web video.  This cause is from bad lighting.  Did you know that bad lighting can seriously alter the way your video looks, feels and is responded to?

Lighting for web videos isn't exactly different from lighting for actual films; however, it does take an understanding of how the Internet will show your video.  There are several tips that if you follow, you will have a beautifully lit web video.  

The first tip in lighting your web video is understanding what type of lights to actually use.  While many people 
that are filming their very web video simply use their house lights, some understand the need for extra lighting; however, they usually go too far.  You may notice that many web videos look washed out, or are too bright to see the details of the video.  This is because the individual used harsh light.  The key to having perfect lighting for web video is by using soft-light.  But what exactly is soft light?

This phrase is easy to define, basically in order to have soft light; you want to defuse the light as much as possible.  You can do so by detracting the light from directly hitting where your camera is filming.  You want to have a glow, instead of a harsh beam.  These harsh light beams are called hotspots, and they are the enemy to have a beautifully lit shot.  

When you are filming inside, it is easy to go overboard and have too much light.  The key to softening the light is to deter it through several methods.  Some individuals simply put a thin sheet over the light in order to defuse it enough to get rid of hot spots, but still let enough light to go through to give the shooting area a soft, yet bright, glow.  By pointing a light directly at the subject that you are filming, you are going to drain them out and create shadows and various hot spots.  Remember, hot spots and shadows, or any other type of contrasting light is not cohesive to a great web video shot.  Always look through your camera's viewfinder and try to point out any shadows and extra-bright areas.  By doing so, you will have a finished product that looks professional and clean. 

Filming outside can sometimes be a difficult task because you have an ever-changing source of light, when you are filming during the daytime.  Instead of putting your subjects directly under the sun, which will cause them to squint and look washed out; set them back to where the sun's rays are not directly in their faces.

You can defuse the light by using reflectors, which will allow you to sit in the shade while still obtaining enough light to clearly see the subjects.  One of the biggest tricks of the trade is to lay down a white sheet directly in front of the subject that you are filming.  This will reflect the light, as well as giving the shot a nice glow.  




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субота, 20. фебруар 2010.

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